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Broomfield based Vail Resorts acquires Wisconsin ski area

Posted on: Jan 20 16

by: admin

BROOMFIELD — Vail Resorts Inc. (NYSE: MTN) on Tuesday announced that it has acquired Wilmot Mountain in Wisconsin near the Illinois state line.

Terms of the acquisition were not disclosed.

Broomfield-based Vail plans to renovate Wilmot Mountain, which is located approximately 65 miles north of Chicago and 50 miles southwest of Milwaukee.

Wilmot Mountain has 25 trails, four terrain parks, a ski and snowboard school, a ski racing program and a tubing hill with 23 lanes.
Vail plans to redesign terrain parks, provide coaching and instruction for all levels of skiers and riders, expand dining and entertainment options at the base area, and integrate technology and social-media programs such as EpicMix.

The company said it will invest in the ski area’s infrastructure to improve snowmaking and parking.

Wilmot will be included in the Company’s Epic Pass and Epic Local Pass for the 2016-2017 ski season.

Wilmot Mountain was founded in 1938 by Walter Stopa, who opened the ski area with a single rope tow. By the 1950s, Wilmot Mountain was the first in the region to develop and implement snowmaking with rubber hoses, aluminum pipes and sprinkler heads.

Taylor Ogilvie was appointed general manager of Wilmot Mountain. Ogilvie grew up skiing at Wilmot Mountain. Since June 2013, Ogilvie has served as general manager of Mount Brighton in Michigan, where he ran ski operations. Ogilvie began his career at Vail Resorts as a ski instructor and worked his way up through the ranks at the Vail and Beaver Creek Ski & Ride Schools to manager of the Vail Mountain Children’s Ski & Ride School in Lionshead.

Source: BizWest.com

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